Currency Shocks and Golf Travel

Brexit and oil gluts are words we have heard constantly. Since Athlone is an inbound and outbound Canadian golf tour operator such seismic events affect our strategy. How? Well, three years ago when the Canadian dollar was close to par with the American currency, golfers travelled south. Not as much now with Alberta in a recession. But what an enticing time for other countries to visit beautiful Canada with 2200 golf courses. Brexit? Well, the UK just became a whole lot cheaper to play links golf. Currency shocks produce new and enticing travel destinations. What countries are you examining for trips now and why?